Digital Marketing Training

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Ikuejawa Abiola Oladeji
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₦30,000.00 ₦5,000.00
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Digital marketing is the promotion of products or brands via one or more forms of electronic media. Digital marketing differs from traditional marketing in that it involves the use of channels and methods that enable an organization to analyze marketing campaigns and understand what is working and what isn’t typically in real time.
This ONLINE MARKETING & DIGITAL ADVERTISING COURSE is packaged and organised by the Online Marketing Group at Abiolian Solutions Enterprise so it is a practical oriented training geared toward showing participants how to use the online media for marketing their services and goods. There will be a tutor lead section, discussion section and also a practical section. Participant are encouraged to come with their laptop and a credit card (Naira MasterCard will be OK) for the practical section. All graduand will benefit from free consultation service from Abiolian Solutions Enterprise.

 

 

Course Features

  • Lectures 63
  • Quizzes 9
  • Duration 20 Weeks
  • Skill level All levels
  • Language English
  • Students 5
  • Certificate Yes
  • Assessments Yes

  • Introduction 1

    Introduction to Digital Marketing Course & Outline

  • Module 1: Domain Name Registration & Hosting 7

    How to Host your Website

    • Lecture2.1
      D1: What is Domain Name, Domain Rule and Domain Extension? 30 min
    • Lecture2.2
      D2: How is Domain Name Different from a Website and Web Hosting 30 min
    • Lecture2.3
      D3: Frequently Asked Questions about Domain Names 30 min
    • Lecture2.4
      D4: Live Domain Name Registration and Hosting 30 min
    • Lecture2.5
      D5: What is cPanel 30 min
    • Lecture2.6
      D6: What is Client Area 30 min
    • Quiz2.1
      Dq: What is a Domain Name Quiz 6 questions

  • Module 2: Introduction to Digital Marketing 3

    Online Marketing Introduction

    • Lecture3.1
      What is Online Marketing? 30 min
    • Lecture3.2
      Basic Online Marketing Strategies 40 min
    • Quiz3.1
      Online Marketing Quiz 0 question

  • Module 3: Getting Your First Website Via CMS 27

    Website design using wordpress

    • Lecture4.1
      L1: What is WordPress and Why WordPress Part 1 02 hour
    • Lecture4.2
      L2: What is WordPress and Why WordPress Part 2 02 hour
    • Lecture4.3
      Introduction to CMS (Content management System) 01 hour
    • Lecture4.4
      Introduction to WordPress 01 hour
    • Lecture4.5
      Installation of WordPress on a Live Server 01 hour
    • Lecture4.6
      Installing of Themes in WordPress 01 hour
    • Lecture4.7
      Installing of Plugins in WordPress 01 hour
    • Lecture4.8
      How to Add Categories and Subcategories to WordPress 30 min
    • Lecture4.9
      Creating Post in WordPress 30 min
    • Lecture4.10
      Creating Page in WordPress
    • Lecture4.11
      How to Add Navigation Menu in WordPress 30 min
    • Lecture4.12
      Customization of Themes 01 hour
    • Lecture4.13
      Creating Contact forms using Caldera Form, Rich forms and Contact Forms 7 30 min
    • Lecture4.14
      Creating Contact forms using Caldera Form, Rich forms and Contact Forms 7 part 2 30 min
    • Lecture4.15
      Creating Contact forms using Caldera Form, Rich forms and Contact Forms 7 part 3 30 min
    • Lecture4.16
      SEO (Yoast SEO and Others) 30 min
    • Lecture4.17
      Complete Blogging Website Part 1 02 hour
    • Lecture4.18
      Complete Blogging Website Part 2 02 hour
    • Lecture4.19
      Complete Blogging Website Part 3 02 hour
    • Lecture4.20
      Complete Blogging Website Part 4 02 hour
    • Lecture4.21
      Introduction to E-commerce 30 min
    • Lecture4.22
      Creating Ecommerce using Woocommerce Plugin 50 min
    • Lecture4.23
      Setting Up Woocommerce Part 1 30 min
    • Lecture4.24
      Setting Up Woocommerce Part 2 30 min
    • Lecture4.25
      Setting Up Woocommerce Part 3 30 min
    • Lecture4.26
      Adding Product and Creating Product Category
    • Quiz4.1
      Website Design Quiz 1 question

  • Module 4: Analysis Of Online Media 9

    Analyzing all the online media for advert

    • Lecture5.1
      FACEBOOK
    • Lecture5.2
      GOOGLE 30 min
    • Lecture5.3
      LINKEDIN 30 min
    • Lecture5.4
      NAIRALAND 30 min
    • Lecture5.5
      VCONNECT 30 min
    • Lecture5.6
      LINDA IKEJI BLOG 30 min
    • Lecture5.7
      YOUTUBE 30 min
    • Lecture5.8
      TOOLS FOR ANALYZING ONLINE MEDIA 40 min
    • Quiz5.1
      Online Media Quiz 1 question

  • Module 5: SEO 6

    • Lecture6.1
      Google Search Console 30 min
    • Lecture6.2
      Web Analytics (GOOGLE ANALYTICS and other) 30 min
    • Lecture6.3
      TITLE TAGS AND META-DESCRIPTIONS INFLUENCE SITE TRAFFIC 30 min
    • Lecture6.4
      A MOBILE RESPONSIVE WEBSITE IS CRUCIAL TO A SUCCESSFUL SEO STRATEGY 30 min
    • Lecture6.5
      MAINTAIN A LEVEL OF HIGH QUALITY CONTENT 30 min
    • Quiz6.1
      SEO Quiz 0 question

  • Module 6: SMM, SEM & PPC 10

    • Lecture7.1
      Facebook Ads (Creating Facebook Page) 40 min
    • Lecture7.2
      Launch Facebook Ads Part 1 40 min
    • Lecture7.3
      Launch Facebook Ads Part 2 40 min
    • Lecture7.4
      Google MyBusiness and Local Directory 01 hour
    • Lecture7.5
      Google Ads (Creating Google Ads Account) 01 hour
    • Lecture7.6
      Launch Google Ads Part 1 01 hour
    • Lecture7.7
      Launch Google Ads Part 2 & How to Create Virtual ATM Card 01 hour
    • Lecture7.8
      How to create a Dollar card with ease USING BARTER BY FLUTERWAVE 30 min
    • Lecture7.9
      BOUNS: How to Create Virtual Dollar ATM Card Using Barter Mobile Apps 01 hour
    • Quiz7.1
      SMM, SEM & PPC Quiz 1 question

  • Module 7: AFFILIATED MARKETING/E-COMMERCE 4

    • Lecture8.1
      Introduction to Affiliate 01 hour
    • Lecture8.2
      Integrating Affiliate Marketing With WordPress 01 hour
    • Lecture8.3
      Setting Up Affiliate With Affiliate Manager Plugin 01 hour
    • Quiz8.1
      Affiliate & e-commerce quiz 1 question

  • Module 8: Email Marketing 3

    • Lecture9.1
      Introduction to Email Marketing Part 1 01 hour
    • Lecture9.2
      Introduction to Email Marketing Part 2 30 min
    • Quiz9.1
      Email marketing Quiz 1 question

  • Bonus Video (Obtaining Certification) 1

    • Lecture10.1
      OBTAINING CERTIFICATION 30 min

  • Final Quiz 1

    • Quiz11.1
      Final Examination 1 question
author avatar
Ikuejawa Abiola Oladeji
Experienced Research Coordinator with a demonstrated history of working in the marketing and advertising industry. Skilled in Computer Networking, Computer Repair, Advertising, WordPress, Blogging, and Editing. Strong education professional graduated from YALI NETWORK. Programming skill are HTML 5, CSS3, BOOTSTRAP, PHP, C#, ASP.NET MVC, MYSQL, SQL, JAVASCRIPT, JQUERY, AZURE ETC. For more information Visit: 1. https://mycv.abioliansolutions.com.ng 2. https://www.linkedin.com/in/ikuejawaabiola/

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₦30,000.00 ₦5,000.00

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